The rise of Twitter and SquareIn 2006, Odeo began to experience financial crisis, and most importantly, the ideological difficulties. Evan suggested his team to divide into a few groups and come up with several new products. Then, one day, sitting on the playground and eating Mexican fast food, Jack Dorsey told the world about the idea of service that would allow users to share their minds online. This is how SMS service was introduced to the U.S market. Jack proposed to use SMS in order to send messages by a special program that would then spread them around friends list (hence the limitation in the number of allowed characters is 140). It took Dorsey and his friend two weeks to write a code and to come up with a name Twitter and the blue bird logo. The first entry in the microblogging service Twitter appeared on March 21, 2006. Jack Dorsey wrote in his account: “just setting up my twttr”. The first public version of the service appeared in June 2006.
At the beginning, Americans were saying that Twitter is nonsense. Even Evan Williams once compared the project with an ice cream, saying that it’s also both tasty and equally useless. However, with the development of smartphones it has become easier to send messages via the Internet than via SMS. In May 2008, the billionth message was sent through Twitter. According to SimilarWeb analytics tool Twitter has 2.2 billion visits monthly. The company began to develop and as a result its market capitalization reached the point mark of $1.5 billion. In October 2008, Dorsey was moved from his post of the Executive Director of Twitter and stopped his active work in the company. But then on October 05, 2015, Jack Dorsey was assigned as the permanent CEO of Twitter. Today, Jack Dorsey combines his time at Twitter with the development of Square, Inc. Dorsey explains that Square is a specialized reader, which is inserted into a mobile phone through the headphone jack. There is a magnetic stripe reader of bankcards inside, which allows obtaining information about the credit card being placed in it.
just setting up my twttr— jack (@jack) March 21, 2006
Work hardOne of Dorsey’s personality traits is that he works very hard. He spends eight hours at Twitter and then goes to the neighborhood street, in order to work another eight hours at Square. Both of his companies are rapidly evolving and require full commitment from him. So how does Jack Dorsey have enough time and energy to manage everything? He has per-minute working plan for every single day.
“The only way to work in 16 hour mode – is to be very disciplined and plan your working day” – Dorsey says.Here’s Dorsey’s work schedule for every day:
- Monday: Meetings and running the company’s work;
- Tuesday: Work on the key product components;
- Wednesday : Marketing, positioning and growth;
- Thursday : Developers and partnerships;
- Friday: The company itself and its culture.
“There always those distracting events appear, but I quickly deal with them and say to myself – this Tuesday I only work on product meetings and I have to focus on them.”As of October 20, 2015, Jack Dorsey has a net worth of $2.3 Billion and admitted by Forbes as one the richest billionaires on the planet. He is single. Jack considers his greatest achievement to date is building a company of people who love their work. (DWK)